How do I make my website look right for my niche, and how many pricing options should I show?

Votel recommends matching the look to the niche. Think about the colors and images people expect for that industry, such as legal imagery for lawyers or a dental chair for oral surgery, so a visitor instantly feels the site is for them. A single photo can make a big difference, and you can tell the AI to add images to your site.

Less text is better. Pages that are all text, or long lists with no summary, get skipped, so give lists a short summary people can skim. Make sure the title and logo are readable over any background image, and use a logo version that contrasts with the background.

For pricing, show two options. Fewer options is better, and plans with only a talk to us button are confusing. If the goal is a demo booking, give just enough information to book rather than sending visitors down a path of add-ons and extra packages.

If you want a site rebuilt, tell the AI to keep the same look and feel but lead with the main value you offer and explain how you deliver it in the next section.